For businesses of all sizes, who want to succeed through well executed marketing, this workshop is the only one-day class that will walk through every step. You will leave with a workable marketing plan. Bring your existing marketing plan if you have one, or be prepared to create one with the outline and tools provided. You will leave with an understanding of the components of a marketing plan and how they work together. You will also learn how to execute the tactics and achieve the objectives set in the marketing plan.

About the Instructor: An MBA in Strategic Leadership, Joanne Randall has spent her career working in management and business. Her Bachelor’s degree in Business Administration is from the Whittemore School of Business and Economics at the University of New Hampshire and her MBA is from New England College. She is a Coach, Consultant, and Marketing expert.

Her background includes management, sales, marketing, retail, human resources, and small business social media development. Joanne has over twenty-five years of experience in the marketing field. Joanne specializes in content marketing strategy consultation and marketing plan creation and execution for clients. Joanne has been a business and marketing guest lecturer at numerous New Hampshire universities, businesses, and Chambers of Commerce. Joanne is a Master Certified Solutions Provider and a former Authorized Local Expert and All-Star with Constant Contact. Joanne frequently hosts marketing seminars and serves as a guest lecturer around New England.

She is the creator and host of previous radio shows such as NH Women in Business Radio and Marketing Mojo Radio. Joanne is the author of the popular children’s books, “The Adventures of Largo and Shelby” and “The Adventures of Largo and Jack”. She currently manages operations for her business, Leap Year Business Strategies and is an adjunct Professor of Marketing and Business.

Joanne volunteers as Deacon of the Sports Ministry at her church in Epsom, New Hampshire, and is the current softball commissioner of her local league. She coaches youth sports in her town and volunteers in her community.